Burlingame at Sapphire Lakes
It takes positive energy, ingenuity and above all, creativity to respond to negative circumstances. Never has it been truer than in today’s economic environment, nationally, as well as in western North Carolina. Faced with expanding resale inventory and declining club membership the property owners and country club members in Sapphire’s Burlingame Community have taken a bold step and banded together to face head on the challenge of turning both around.
Recognizing that the success of both the community and country club were interdependent the governing boards of both entities decided to pool their marketing resources to the benefit of both.
“The visitor’s first impression is the street appeal of our Community” says Karl Watson, President of the Burlingame Property Owners Association. “We have committed the resources necessary to make the entrance and common areas extremely attractive and welcoming”. In keeping with that objective, the community’s major access road was repaved and new seasonal flower beds planted as part of last year’s improvements. More are planned and underway this year.
To access the country club, visitors now drive by manicured traffic dividers rich with color and character.
The community has also heavily invested in maintaining its many miles of hiking trails and continually improves access to the trout rich Horsepasture River, a feature exclusive to Burlingame.
And what would the community be without its residents. “We are all family here,” says long time resident Helen Overstreet. “Together we share our joys and tribulations”. This, of course, includes the four legged residents. Trips to the community dog park are a daily event.
Dick Langley, President of the Burlingame Country Club, is equally as enthusiastic about the future. “We have responded to the challenge by creating exciting new programs specifically designed to be attractive to golfers and non-golfers alike. We have a new Dining Program specially designed to be attractive to members of the community which will provide with them the best dining experience available in this area.” This past season, we have welcomed 21 new Members in different categories.
Mr. Langley and Mr. Watson agree that a healthy community benefits the country club by attracting new members and a healthy club benefits the community by keeping property values high.
Both Joni Wavra, Marketing, Membership and Events Coordinator for the Burlingame Country Club and Scotty Ruff, General Manager of the Burlingame Property Owners Association invite the public to come and tour the trails and waterfalls, the Jackson Group designed 18 hole championship golf course and the state of the art fitness center.
The Burlingame Community is located in on the Rosman Highway (US 64) in Sapphire.